Estee Lauder receives a lot of global press for the first of six spots.
http://www.dailymail.co.uk/video/femail/video-1252306/Kendall-Jenner-Estee-Lauder-s-Pure-Color-Envy-Gloss-ad.html
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Piro
The "Evolution" of breaking through...
https://www.shootonline.com/news/spring-2014-directors-profile-tim-piper
TIME MAGAZINE: http://content.time.com/time/specials/2007/article/0,28804,1725112_1723512_1723951,00.html